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We turn your online presence into your best salesperson

An online presence that draws the right clients, starts real conversations and closes without a sales push.

60+ brands guided600 million views generated10 years in the industry

60+ leaders and brands from here
have already put their trust in us.

Most agencies sell you content. We build you a presence.

Agencies deliver posts. We build a position where every time you speak, your credibility grows and the work follows.

What we do

Three ways to shine a light on your expertise

01 · Content

Content Creation & Copywriting

We build your editorial positioning first, then write everything that comes out of it. LinkedIn posts, carousels, newsletters, the notes behind a keynote. Every piece sounds like you, gets your approval before it goes out, and is written to start a conversation with someone who can hire you. Posting more is easy, being worth reading is the work.

  • Editorial positioning strategy
  • Copywriting in your voice
  • Publishing and community replies
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Idéation & angles

Stratégie

Rédaction & copywriting

Production

Montage & visuels

Design

Publication & diffusion

Distribution

02 · Paid ads

Paid Advertising

We build and run your campaigns on Google and Meta, from the targeting to the creative to the words that carry them. What we are after is qualified leads, people who could realistically sign with you, not impressions on a monthly report. We watch what the money is doing every week and move it toward what works. You see the same numbers we do.

  • Google and Meta campaigns
  • Offer and creative testing
  • Full access to your ad account
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ROAS

0.3x

Coût/lead

$147

Conversions / semaine

Illustrative example. Figures vary by sector, budget and offer.

03 · Automation

AI & Automation

We map the repetitive work in your marketing and sales, then take it off your team's hands. Lead follow-up, routing, reporting, the copying and pasting between tools that nobody enjoys. We use AI where it genuinely does the job better and ordinary automation everywhere else, because what you need is a system that holds, not a demo. Nothing goes live until you have watched it run.

  • Audit of how work actually flows
  • Lead follow-up that never sleeps
  • Documented and handed to your team
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Déclencheur

Trigger

Traitement IA

Processing

Action automatisée

Action

The results

Numbers that speak for themselves

0M
Views generated

Our clients have generated more than 600 million qualified views on LinkedIn and beyond.

0+
Leaders and brands guided

More than 60 leaders and brands from here have built their authority with us.

0
Years in the industry

Ten years building the positioning of local executives and brands. Our results speak for themselves.

Five steps, one transformation

From analysis to growth, a structured process that turns your expertise into recognized authority.

Step 01

Discovery call

We get to know your industry, your goals and where you stand today. 30 minutes, no commitment, no pitch.

Step 02

Analysis & diagnosis

We assess your situation in depth and pinpoint the openings that matter most to your growth.

Step 03

Tailored proposal

We present an approach shaped around your specific goals. No off-the-shelf package, only what you actually need.

Step 04

Execution & delivery

We get moving. Every deliverable is approved with you before it goes out. You stay in control at every step.

Step 05

Tracking & adjustment

We measure results, adjust as we go and keep you informed. Your success is our main indicator.

Because nothing beats hearing it from a happy client

Real results, told
by the people who lived them.

Groupe Abbatiello

« J’adore collaborer avec SpiceLAB. Ils arrivent toujours avec de nouvelles idées et une énergie contagieuse qui rend chaque collaboration simple, efficace et naturelle. Même avec une équipe marketing à l’interne, leur regard externe nous apporte une perspective différente et une grande valeur ajoutée. »

Elizabeth Abbatiello
Associée et Vice-Présidente communications et rayonnement, Groupe Abbatiello
Luc Poirier

« Maxime m’a accompagné de mes débuts jusqu’à aujourd’hui dans la croissance de mes réseaux. Grâce à sa compréhension du monde des affaires et à son sens de l’humour, il a toujours su bien saisir ma réalité. Nos échanges réguliers m’ont permis de bâtir une présence en ligne qui me ressemble, tout en développant une visibilité qui a réellement fait une différence. »

Luc Poirier
Entrepreneur et investisseur
Brique Recyc

« Ça fait maintenant deux ans que je travaille avec SpiceLAB, autant pour trouver de nouveaux clients que pour développer nos réseaux sociaux. Leur équipe comprend nos besoins, apporte toujours de bonnes idées et nous aide réellement à faire grandir l’entreprise. Ce sont tout simplement les meilleurs. »

Tommy Bouillon
Président, Brique Recyc
Thirdbridge

« L’équipe de SpiceLAB comprend rapidement notre réalité et sait transformer nos idées en contenu clair, pertinent et fidèle à notre image. Leur créativité, leur efficacité et leur connaissance du monde des affaires nous permettent de maintenir une présence constante, sans alourdir notre quotidien. C’est une équipe proactive sur laquelle on peut réellement compter. »

Nicolas St-Aubin
Président-directeur général, Thirdbridge
Recrutement BuildUp

« Les résultats parlent d’eux-mêmes et suffisent à convaincre n’importe qui. Max comprend réellement l’humain, sait comment mettre les forces de chacun en valeur et trouve toujours la bonne façon de nous aider à mieux nous positionner. »

Philippe Gauthier
Président et fondateur, Recrutement BuildUp

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Human marketing is not a trend,
it is a conviction

A small team, obsessed with authenticity and measurable results.

Maxime Fortier, MBA

Maxime Fortier, MBA

Founder & Marketing Strategist

Close to 10 years spent watching what agencies get wrong. He founded SpiceLAB on that frustration, and on one certainty, when an entrepreneur speaks with clarity, the right people listen.

Félix Mainville

Félix Mainville

Head of Operations

The operational engine of the team. He runs every mandate end to end (planning, coordination, quality control) to turn ambitious strategy into flawless deliverables, always on time.

Free meeting

One thing said well can change the trajectory of your company

Join the executives who turned visibility into authority. Book a free meeting today.